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Consumers online expect dialogue, so pairing your brand with relevant and passion-driven topics is one of the best ways to ensure that you are engaged with key audiences.
John Battelle
Best
You
Key
Ways
Topics
Ensure
Relevant
Online
Consumers
Audiences
Dialogue
Brand
Expect
Engaged
Your
I think among different members there had been concerns that the RSC had grown so large, and it had many members who really didn't have that conservative voting records, which really is a testimony to what a positive brand conservatism is.
John Fleming
Positive
Conservative
Voting
Think
Conservatism
Members
Records
Had
Concerns
Testimony
Been
Brand
Different
Which
Really
Who
Large
Many
Grown
Among
My name became a brand, and I'd love to say that was the plan from the start. But the only plan was to keep writing books. And I've stuck to that ever since.
John Grisham
Love
Writing
Books
Say
Only
Stuck
Since
Name
Became
Brand
Plan
Keep
Ever
Start
As a brand new graduate student starting in October 1956, my supervisor Michail Fischberg, a lecturer in the Department of Zoology at Oxford, suggested that I should try to make somatic cell nuclear transplantation work in the South African frog Xenopus laevis.
John Gurdon
Work
Try
Supervisor
Student
New
Make
October
Lecturer
South
South African
Brand
Brand New
Department
Cell
Frog
Graduate
Graduate Student
Oxford
African
Should
Nuclear
Suggested
Starting
Zoology
In 1999, I found myself the unlikely leader of a community-based effort to protect what was arguably Colorado's most important brand, and one once thought to be untouchable: the 'Mile High' part of Denver's Mile High Stadium.
John Hickenlooper
Myself
Thought
Leader
Important
Unlikely
Once
High
Colorado
Arguably
Part
Most
Protect
Untouchable
Brand
Denver
Effort
Stadium
Mile
Community-Based
Found
A tournament pays me to show up because the fans want to see me and I move the needle at the box office? That's amazing. It's good for tennis, good for me and good for the event. If a sponsor wants to pay to put their company name on my shirt because they think I'm a strong ambassador for their brand? Heck yes.
John Isner
Good
Me
Strong
Amazing
Fans
Pay
Think
See
Tennis
Put
Tournament
Sponsor
Name
Box
Box Office
Because
Ambassador
Up
Yes
Shirt
Brand
Office
Move
Want
Wants
Heck
Show
Pays
Company
Event
Needle
Every film tries to advance the state of the art, at least a little bit. Brand new techniques? A lot of them are just evolutionary: we're just building on something that's like something we've done before and just trying to do it a little bit better or make it a little bit more realistic.
John Knoll
Art
Better
Building
Before
Realistic
Every
State
Bit
Evolutionary
Tries
Something
More
Advance
New
Like
Make
Least
Lot
Brand
Brand New
Trying
Done
Just
Little
Little Bit
Them
Film
Techniques
I'm an Amazon Prime member. I subscribe to Netflix and Hulu, and they have great user interfaces and some excellent original programs. But what truly distinguishes all three of these services is the utility of their vast libraries of acquired content, which also is a part of what makes each a platform, even if it has a 'house brand,' too.
John Landgraf
Great
Three
Subscribe
Too
Programs
Distinguishes
Libraries
Member
Some
Netflix
Vast
Excellent
Part
Prime
House
Also
Content
Makes
Truly
Amazon
Brand
Hulu
Which
Acquired
User
Original
Even
Each
Platform
Utility
Services
I'm not interested in world domination. I'm interested in running a nice little brand that takes care of its own and does really good work.
John Landgraf
Work
Good
World
Care
Good Work
Own
Nice
Running
Takes
Does
Brand
Domination
Not Interested
Interested
Little
Really
World Domination
I always like to say that our brand or our philosophy has always been kind of this marriage between the 'food as indulgence,' and it's also been about 'food as health,' that food is vitality.
John Mackey
Health
Food
Marriage
Our
Philosophy
Say
Kind
Vitality
About
Between
Like
Indulgence
Also
Always
Been
Brand
If I had my career to do over again, I think I would wrestle under my real name, John Hennigan, because if there was some sort of brand test associated with professional wrestling, I would hardcore fail that test because I have so many names, it's confusing to me, even.
John Morrison
Me
Think
Would
John
Some
Wrestle
Wrestling
Had
Fail
Over
Name
Names
Sort
Because
Real
Test
Brand
Real Name
Again
Confusing
Many
Professional
Even
Hardcore
Career
Associated
The Starbucks brand has shifted over time from being a specialty brand to being more of a mass brand. There is a gap at the top of the market.
John Quelch
Time
Market
Top
More
Mass
Over
Shifted
Brand
Being
Gap
Starbucks
Specialty
While social media is a one of the best tools to spread brand awareness, network, stay updated on the latest industry news, and catch up with friends or family, it's another huge time waster.
John Rampton
Time
Best
News
Family
Social Media
Awareness
Tools
Latest
Stay
Network
Catch
Industry
Another
Spread
Huge
Up
Friends
Brand
Updated
While
Social
Media
When done correctly, gift and loyalty cards can improve your cash flow, acquire and retain customers, and increase your overall brand presence.
John Rampton
Loyalty
Gift
Increase
Correctly
Cash
Retain
Overall
Brand
Improve
Done
Customers
Acquire
Your
Presence
Cards
Flow
Although the flagship brand, Pepsi-Cola, has always been second to Coca-Cola, the Frito-Lay division is ten times larger than its largest competitor, Diamond Foods, Inc., of San Francisco. Its products take up whole aisles at Walmart.
John Seabrook
Diamond
Competitor
Francisco
Ten
Ten Times
Foods
Take
Division
Although
Always
Been
Up
Brand
Times
Than
Walmart
San
San Francisco
Products
Coca-Cola
Whole
Larger
Largest
Second
I stayed at 'Cosmo' well beyond my internship, moving up the ranks over some 15 years to become books editor, then brand director, then editor-at-large - editing everything from an excerpt of Gore Vidal's memoir to writing some of those juicy cover lines myself.
John Searles
Myself
Director
Writing
Editing
Become
Everything
Books
Those
Ranks
Memoir
Stayed
Some
Over
Beyond
Well
Gore
Editor
Cover
Juicy
Years
Lines
Up
Brand
Moving
Then
Brand matters. And ESPN is, by far, the most popular sports brand. People trust ESPN.
John Skipper
Sports
Trust
People
Matters
Most
Brand
ESPN
Far
Popular
Success is a funny thing. It means different things to different people. For me, I am always pleased when people connect to our brand. It means we are executing in a manner that speaks to a wide variety of businesses.
John Varvatos
Success
Funny
Me
People
Funny Thing
Our
Pleased
Variety
Executing
Always
Am
Brand
Different
Success Is
Manner
Means
Different People
Speaks
Businesses
Connect
Different Things
Thing
Wide
Things
Wide Variety
'Power Rangers' is a massive global brand, and we believe that filmmaker Dean Israelite's singular vision will not only thrill a generation of existing fans but will bring magic to a whole new global audience.
Jon Feltheimer
Generation
Vision
Fans
Will
Power
Believe
Rangers
Magic
Thrill
Only
New
Global
Massive
Audience
Dean
Singular
Existing
Brand
Whole
Bring
Filmmaker
Loewe should be a cultural brand.
Jonathan Anderson
Cultural
Brand
Should
You always need a textural landscape. I think that's what fashion is about, and I think when you come to a brand and you're trying to re-instill its history, the history only comes through being personal.
Jonathan Anderson
Fashion
History
You
Think
About
Only
Through
Come
Always
Brand
Trying
Personal
Being
Landscape
Need
The minute you can be predicted, as a brand, you've got a problem.
Jonathan Anderson
You
Problem
Minute
Got
Brand
Predicted
I feel like there's an opportunity for a show called 'Property Brother.' No, I think our brand is definitely stronger together. When he sits on your head in the womb for 9 months, you're connected.
Jonathan Scott
You
Property
Together
Opportunity
Stronger
Think
Our
Months
Definitely
Brother
He
Head
Feel
Like
Womb
Brand
Your
Show
Connected
The Lego children and fans are highly engaged people, so they expect a high degree of interaction with us. If you go to YouTube... we were told by Google last year that we are the second most-watched brand of all brands.
Jorgen Vig Knudstorp
You
People
Fans
Degree
Google
Year
YouTube
High
Highly
Go
Were
Brand
Expect
Brands
Children
Interaction
Lego
Us
Engaged
Second
Last
Last Year
When you have the chance to present yourself vocally, you realize a kind of brand develops around that vocal, and you start to see the public consciousness of you is only about one half of your brain.
Josh Groban
You
Yourself
Half
One Half
Kind
See
About
Vocal
Only
Develops
Around
Brain
Brand
Public
Realize
Your
Present
Consciousness
Start
Chance
I have a nice boat that I got a couple of years ago that's a Skeeter brand that's 20-foot, center-console. I have it set up for saltwater and for fresh water, so it's been a nice boat.
Josh Turner
Water
Nice
Couple
Couple Of Years Ago
Fresh
Got
Been
Years
Years Ago
Up
Brand
Boat
Set
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