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Marketing Quotes
I was accepted into Cornell in 1979 and went there to follow a finance and business path. I ended up pursuing marketing and sales because I was selected by Procter & Gamble as an undergraduate candidate to go into its brand management program, which is typically available only to M.B.A. candidates.
Reggie Fils-Aime
Finance
Business
Management
Path
Marketing
Follow
Only
Pursuing
Selected
Undergraduate
Because
Accepted
Go
Sales
Up
Brand
Ended
Candidate
Candidates
Which
Available
Gamble
Program
The pace of change in marketing and the marketplace continues to accelerate. Unicorn companies are challenging long-established brands, and categories are being re-imagined.
Richard Edelman
Change
Marketing
Marketplace
Categories
Accelerate
Brands
Being
Pace
Companies
Challenging
We have continued to advance our global ambition with acquisitions that fill in the global footprint, such as Dabo in Dubai on the marketing side, Smithfield in the U.K. for financial PR, Ergo in Germany for corporate reputation and public affairs, and Position in Colombia to add scale to our Latin America business.
Richard Edelman
Business
Financial
Dubai
Ambition
Reputation
Add
Side
Our
Corporate
Latin
Marketing
Latin America
Scale
Colombia
Advance
Footprint
Global
Affairs
Continue
Germany
America
Public
Public Affairs
Acquisitions
Fill
Position
The Dabo people are consumer marketing geniuses. This is exactly why we acquired them.
Richard Edelman
People
Marketing
Exactly
Consumer
Geniuses
Them
Acquired
Why
The marketing business has been just about promoting things, but we don't believe that anymore. There has to be a societal component, too.
Richard Edelman
Business
Believe
Too
Marketing
Has-Been
Component
Promoting
About
Been
Just
Anymore
Things
Societal
Programmers and marketing people know how to get into your subconscious - they spend millions of dollars researching colors, shapes, designs, symbols, that affect your preferences, and they can make you feel warm, trusting, like buying. They can manipulate you.
Richard Hatch
You
People
Subconscious
Spend
Marketing
Colors
Shapes
Feel
Like
Know
Make
How
Affect
Dollars
Trusting
Get
Manipulate
Warm
Preferences
Your
Researching
Designs
Buying
Millions
Millions Of Dollars
Symbols
Programmers
If you look at the big entertainment industry and their pursuit of the bottom line profits in exchange for producing content and distributing that content and marketing that content to inappropriate audiences, that's a problem for me.
Rick Santorum
Me
You
Entertainment
Problem
Big
Marketing
Entertainment Industry
Pursuit
Exchange
Bottom
Bottom Line
Look
Industry
Content
Audiences
Line
Inappropriate
Producing
Profits
I know for a fact that many people repent and want to do away with their tattoos. It is all marketing and hype and nothing else. Also, tattoos stand out on fair and not wheatish complexion. God has given you a body. Why spoil it?
Rishi Kapoor
God
You
People
Complexion
Hype
Nothing
Else
Marketing
Out
Given
Fact
Spoil
Fair
Know
Also
Repent
Tattoos
Want
Body
Stand
Many
Why
Away
A lot of folks focus on using Twitter as a marketing tool. They'll have a bump that says something like 'Tweet about the NewTeeVee show! Use the hashtag #newteevee.' And that's great - folks should definitely do that. What gets us really excited, though, is when they go an extra step and start to transform tweets into TV content.
Robin Sloan
Great
Focus
Twitter
Extra
Tool
Marketing
Says
Definitely
Though
TV
Folks
About
Something
Step
Excited
Like
Content
Go
Lot
Bump
Gets
Transform
Us
Really
Should
Use
Show
Tweet
Tweets
Using
Start
A word about blue jeans, which, when I was growing up, were called dungarees, one of the more unfortunate marketing ideas of our time: Starting as a work garment for miners, the ubiquitous blue jeans became a staple of the counterculture starting when Brando wore them in 'On the Waterfront' and remained so through the anti-war protests of the '70s.
Roger Stone
Work
Time
Word
Waterfront
Our
Marketing
Miners
Our Time
About
More
Remained
Through
Ideas
Became
Protests
Were
Anti-War
Up
Brando
Blue
Blue Jeans
Unfortunate
Which
Wore
Them
Jeans
Staple
Growing
Growing Up
Garment
Starting
When I get all focused on songwriting, I get into all the marketing and promotion that we do to make it happen. Then the right song comes along and blows it all out of the water. The right song will do it for you every time.
Ronnie Dunn
Time
You
Song
Water
Will
Every
Every Time
Marketing
Focused
Out
Promotion
All-Out
Songwriting
Along
Make
Make It Happen
Get
Blows
Happen
Then
Right
What can we say about a marketing culture that so openly feeds and colludes with obsession? The Disney empire has developed this to an unprecedented degree of professionalism.
Rowan Williams
Culture
Degree
Marketing
Say
Unprecedented
About
Developed
Feeds
Obsession
Empire
Openly
Disney
Professionalism
I'm in the process of brainstorming with my marketing team and all that stuff, trying to come up with a concept for a late-night restaurant for people in Birmingham.
Ruben Studdard
People
Birmingham
Late-Night
Marketing
Restaurant
Stuff
Come
Concept
Up
Trying
Process
Team
Growth hacking is the future of marketing. It has to be.
Ryan Holiday
Future
Marketing
Hacking
Growth
You can't believe your own marketing.
Ryan Holiday
You
Own
Believe
Marketing
Your
Growth-hacking is about scalability - ideally, you want your marketing efforts to bring in users, which then bring in more users.
Ryan Holiday
You
Marketing
About
More
Ideally
Efforts
Want
Which
Then
Your
Users
Bring
Self-imposed discipline with a bent towards results rather than 'creative' and sustainability spending is unfortunately not the norm in the marketing industry.
Ryan Holiday
Creative
Discipline
Spending
Marketing
Bent
Rather
Results
Towards
Industry
Norm
Than
Sustainability
Unfortunately
The problem with a lot of marketing advice is that the examples they use are not exactly typical. It's hard for businesses, particularly smaller businesses, to relate to the bold innovations of companies like Apple or Tesla.
Ryan Holiday
Problem
Advice
Relate
Innovations
Typical
Marketing
Exactly
Examples
Smaller
Like
Particularly
Tesla
Lot
The Problem With
Use
Hard
Businesses
Companies
Bold
Apple
As someone responsible for my own fair share of marketing stunts, I am suspicious and cynical - I'll disclose that right up front.
Ryan Holiday
Disclose
Own
Cynical
Marketing
Responsible
Someone
My Own
Share
Fair
Fair Share
Stunts
Am
Up
Front
Suspicious
Right
'Bahubali' is not about big budgets, big visuals, or massive marketing. If a hero, producer, and director in Bollywood can have that kind of trust, something even bigger than 'Bahubali' is possible.
S. S. Rajamouli
Director
Trust
Hero
Big
Marketing
Possible
Kind
Visuals
About
Something
Budgets
Massive
Than
Bigger
Producer
Even
Bollywood
What happened in the past can help you know what's going to happen in the future. That insight brings a next level of intelligence not just to sales and marketing but to ERP, where you can save more money in procurement or figure out whether the people you recruit are going to be successful in your organization.
Safra A. Catz
Future
You
People
Intelligence
Money
Organization
Past
Marketing
Out
Insight
More
Recruit
Know
Sales
Going
Just
Where
Happen
Happened
In The Past
Whether
Successful
Next
Next Level
Your
Figure
Help
Level
Brings
Save
I spent 10 years as a marketing manager. I've found my experience in the financial world invaluable background for writing about white-collar crimes.
Sara Paretsky
Experience
Writing
World
Financial
Crimes
Background
Marketing
Spent
About
Invaluable
Years
Manager
White-Collar
Found
Most fledgling and mid-list writers are lucky to be offered a 4-figure sum and are not only expected to deliver copy that needs minimal editing but also take an active part in marketing and publicizing their work.
Sara Sheridan
Work
Needs
Editing
Active
Sum
Marketing
Minimal
Only
Take
Writers
Deliver
Part
Most
Also
Offered
Expected
Lucky
Copy
You look at marketing: everything that's happening in marketing is digitized. Everything that's happening in finance is digitized. So pretty much every industry, every function in every industry, has a huge element that's driven by information technology. It's no longer discrete.
Satya Nadella
Finance
You
Technology
Every
Everything
Marketing
Pretty
Driven
Longer
Look
Industry
Huge
Discrete
Happening
Information
Information Technology
Much
Function
Element
What has now become conventional in terms of digital marketing and the discovery of new talent was once very unconventional - and people forget that.
Scooter Braun
People
Digital
Become
Once
Marketing
Unconventional
New
Talent
Terms
Discovery
Very
Forget
Conventional
Now
Most of our artists are songwriters, so the songs are still central to all this. If you don't have great songs, it doesn't matter the marketing or how many times you are on TV; you can only polish it so much.
Scott Borchetta
Great
You
Matter
Our
Marketing
TV
Only
Songs
Songwriters
Great Songs
Most
Polish
How
How Many Times
Still
Times
Artists
Central
Much
Many
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