Tobias Lutke Quotes

Tobias Lutke
Canadian Businessman
Born: 1980
Better Company Every People Time You
Related authors: Craig Bruce Garrett Camp Guy Laliberte Larry Wall Maurice Strong N. Murray Edwards Ryan Holmes
Change has to be fundamental to a company's culture, or there is no way it can survive. Tobias Lutke
Change Culture Way Survive Company Fundamental
I find the strongest predictor of people who do well at Shopify is whether they see opportunity as something to compete for, or do they see opportunity as essentially everywhere and unlimited? It's a rough proxy for pessimism and optimism. Tobias Lutke
People Opportunity Unlimited Everywhere Find See Strongest Something Well Optimism Essentially Whether Predictor Pessimism Who Rough Compete
Everyone loves feeling comfortable. But it's actually completely useless. Tobias Lutke
Feeling Everyone Comfortable Loves Useless Actually
We are at our best when we are at our proudest. Canadians need to harness that confidence in every arena, not just the ice rink. The Maple Leaf stands for quality, thoughtfulness, and innovation, so let's brand it proudly on the things that we've invented, created, and figured out. Tobias Lutke
Best Confidence Quality Innovation Every Harness Our Out Rink Invented Arena Leaf Proudest Proudly Brand Canadians Just Ice Created Figured Stands Maple Things Need
It took about 10 years' time for Shopify to be an overnight success. Tobias Lutke
Success Time Took About Overnight Overnight Success Years
In my worldview, time is energy that you can invest in things, and money is energy that you can invest. Time has significantly more leverage than money in terms of how much energy you get out of time. Tobias Lutke
Time You Money Worldview Energy Out Out Of Time More Invest Terms How How Much Than Get Much Things Leverage
A lot of people have a great business idea; they just need a little push to make it a reality. Tobias Lutke
Great Business Reality People Great Business Push Idea Make Lot Just Little Need
Our hiring is almost completely built around just going through someone's life story, and we look for moments when they had to make important decisions, and we go deep on those. Tobias Lutke
Life Important Our Those Someone Life Story Through Had Almost Look Important Decisions Make Around Built Go Hiring Going Just Story Decisions Deep Moments
It is incredibly powerful if you solve the problem you actually have yourself. It's really tough to develop a good product when you don't have very close proximity to the people who actually use your product. The closest proximity you can have to those people is to be that person. Tobias Lutke
Good You Yourself People Problem Tough Incredibly Those Solve Develop Powerful Very Close Close Proximity Proximity Person Closest Really Product Use Your Who Actually
I got my first computer at the age of 6. To me, it was magic. By the time I was 12, I wanted to know the secrets behind the wizardry, and that started my journey toward computer programming. This was the early 1990s, when computers weren't built for the mass market. Tobias Lutke
Time Journey Me Age My Journey First Programming Market Secrets Magic Computer Computers Toward Mass Mass Market Know Got Built Were Behind Wanted Early Started Early 1990s By The Time
Computers add convenience to our everyday lives, but we are limited in what we can do with technology others have imagined. The ability for humans to teach machines entirely new things - coding - is nothing short of a superpower. Tobias Lutke
Technology New Things Nothing Add Others Everyday Everyday Lives Our Machines Ability Entirely Superpower Computers New Limited Short Convenience Teach Coding Lives Things Humans Imagined
I'm against exclusion of any kind - whether that's restricting people from Muslim-majority nations from entering the U.S. or kicking merchants off our platform if they're operating within the law. Tobias Lutke
People Law Our Kicking Entering Kind Restricting Merchants Exclusion Operating Within Off Any Nations Whether Against Platform
Commerce is a powerful, underestimated form of expression. We use it to cast a vote with every product we buy. It's a direct expression of democracy. This is why our mission at Shopify is to protect that form of expression and make it better for everyone, not just for those we agree with. Tobias Lutke
Buy Democracy Vote Better Every Everyone Our Those Direct Cast Powerful Mission Underestimated Protect Make Commerce Just Form Product Use Agree Expression Why
One of the most important tasks as a leader in a startup is to pick the right metric to track. This is often referred to as the 'compass metric' because it will be your compass for growth. It's important to note that 'compass metrics' will likely change over the lifetime of a business. Tobias Lutke
Business Change Will Leader Important Startup Lifetime Pick Over Most Likely Track Because Metric Referred Tasks Often The Most Important Note Your Compass Growth Right
Being part of something that's growing fast is better than being part of something that isn't growing fast because opportunities are essentially everywhere, and you're not competing for something. Tobias Lutke
You Better Opportunities Everywhere Something Part Because Than Essentially Being Growing Fast Competing
I never went to university. Tobias Lutke
Never University
I think I probably had to start a company, because I don't think I can work for other people. Tobias Lutke
Work People Think Other Had Because Company Start
My early interactions with VCs were really, really poor. Tobias Lutke
Were Interactions Poor Really Early
To kick off a merchant is to censor ideas and interfere with the free exchange of products at the core of commerce. When we kick off a merchant, we're asserting our own moral code as the superior one. But who gets to define that moral code? Tobias Lutke
Free Superior Own Our Kick Define Moral Exchange Merchant Ideas Off Commerce Gets Censor Interfere Products Who Asserting Code Core
Shopify has been a perpetually underestimated company at every point of its history. Tobias Lutke
History Every Has-Been Point Underestimated Perpetually Been Company
All of us in Canada have to be better at making a dollar count, because we have fewer dollars. Tobias Lutke
Better Count Because Making Dollar Dollars Canada Fewer Us
You have to put more of a well-rounded company together to make it in Canada, and I hope the Canadian market is going to be known for these well-performing, solid companies that people can rely on. Tobias Lutke
Hope You Together People Market Solid More Rely Put Make Known Well-Rounded Canada Canadian Going Companies Company
If you believe something needs to exist, if it's something you want to use yourself, don't let anyone ever stop you from doing it. Tobias Lutke
Needs You Yourself Believe Something Doing Exist Stop Want Anyone Use Ever
I spent my time, growing up, essentially between two things: technology and retail. I was fascinated by selling and loved the idea of making a profit, but I also spent a lot of time on technology. Tobias Lutke
Time Technology Profit Spent My Time Retail Idea Between Also Making Lot Up Selling Essentially Loved Fascinated Growing Growing Up Things Two
Why do Canadians sell themselves short? I've never been able to answer that question. Tobias Lutke
Able Never Answer Been Question Sell Canadians Short Themselves Why
Every phase of building a company is really hard. Tobias Lutke
Building Every Really Hard Company Phase
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