Nir Eyal Quotes

Nir Eyal
Nir Eyal
American Author
Born: Feb 19, 1980
Because Bible Think Thought Time You
Related authors: F. Scott Fitzgerald Frederick Douglass Helen Keller Henry David Thoreau Joyce Meyer Mark Twain Og Mandino Zig Ziglar
If the food of friendship is time together, how do we make the time to ensure we're all fed? My friends and I have recently come across a way to keep each other close. It fits into our lifestyles despite busy schedules and a surfeit of children. We call it the 'kibbutz.' Nir Eyal
Friendship Time Food Together Busy Other Despite Our Way Ensure Fed Schedules Lifestyles Come Make Call How Fits Friends Close Children Across Each Keep Recently
The more readers use the Bible app, the more valuable it becomes to them. Switching to a different digital Bible - God forbid - becomes less likely with each new revelation a user types into the app, further securing YouVersion's dominion. Nir Eyal
God Bible Digital Valuable Types Further More New Likely Forbid Readers Becomes Revelation Dominion Different Them Use App Less User Each Switching
AdNectar was born out of a class project at the Stanford Graduate School of Business in January of 2008. The founders are all avid social network users and we wanted to see if we could discover the optimal way for advertisers to reach consumers in a way that felt authentic and organic, and yet was scalable to a mass audience. Nir Eyal
Class Business School Organic Project Way Out See Born Network Could Consumers Mass Mass Audience Reach Advertiser Felt Audience Discover Optimal Authentic Graduate Graduate School Wanted January Social Avid Users Stanford Founders
We originally started AdNectar to serve brand advertisers, but we've now found that our publishers are greatly benefiting from integrating our system. In addition to a new revenue source and the data our API provides, it turns out users actually prefer branded over generic virtual items. Nir Eyal
Virtual Addition Benefiting Our System Out Data Generic Over New Advertiser Revenue Source Integrating Provides Greatly Items Brand Branded Prefer Turns Users Originally Found Now Serve Publishers Actually Started
What Facebook wants to create an association with is every time you're bored, every time you have a few minutes. We know that, psychologically speaking, boredom is painful. Whenever you're feeling bored, whenever you have a few extra minutes, this is a salve for that itch. Nir Eyal
Time You Facebook Feeling Few Every Extra Every Time Bored Boredom Minutes Know Itch Whenever Wants Psychologically Create Speaking Painful Association
Don Draper-style advertising is really only available to the biggest brands out there. It's only commodity goods that use those kind of messages because they have to differentiate goods that are really hard to differentiate between - Shell gasoline versus Exxon, Coke versus Pepsi, Sprint versus T-Mobile, it's all the same thing! Nir Eyal
Same Thing Coke Those Out Kind Pepsi Only Between Goods Messages Advertising Because Shell Sprint Versus Brands Same Commodity Biggest Available Really Use Hard Differentiate Thing Gasoline
The Bible app is designed to make absorbing the Word as frictionless as possible. For example, to make the Bible app habit easier to adopt, a user who prefers to not read at all can simply tap a small icon, which plays a professionally produced audio track, read with all the dramatic bravado of Charlton Heston himself. Nir Eyal
Bible Word Example Dramatic Easier Possible Charlton Adopt Small Habit Absorb Simply For Example Make Track Himself Read Audio Tap Bravado Which Icon Produced App User Who Professionally Designed Plays
It is reasonable to think that the more readers put into the Bible app in the form of small investments, the more it becomes a repository of their history of worship. Like a worn dog-eared book, full of scribbled insights and wisdom, the app becomes a treasured asset not easily discarded. Nir Eyal
Wisdom History Bible Book Think Worn Worship Easily Insights More Small Put Investments Like Discarded Readers Becomes Repository Form Full App Reasonable Asset Treasured
I think my worst habit is struggling with technology, even though I know how this stuff works, I need to bring conscious thought into how I use. Nir Eyal
Technology Thought Think Worst Though Struggling Habit Stuff Know How Use Works Even Conscious Bring Need
I wanted to create a toolkit which I would have wanted as an entrepreneur to use these principles of psychology in product design. Some startups totally forget the trigger. In some, the action is too complicated. Others don't have a variable reward, which maintains mystery. Nir Eyal
Complicated Entrepreneur Reward Action Design Too Startups Others Would Trigger Some Totally Variable Mystery Principles Forget Wanted Psychology Which Create Product Use
The most habit-forming products are intra-day behaviors. We take out Snapchat or Instagram or Pinterest multiple times a day. Nir Eyal
Day Out Instagram Take Most Snapchat Pinterest Times Behaviors Products Multiple
Habits can be good or bad, whereas addictions are always bad. Nir Eyal
Good Addictions Bad Habits Always Whereas

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