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Jerry Greenfield Quotes
Jerry Greenfield Quotes
Jerry Greenfield
American
Businessman
Born:
Mar 14
,
1951
Ben
Business
Money
Think
Values
You
Related authors:
Bill Gates
Henry Ford
Jim Rohn
Les Brown
Peter Drucker
Stephen Covey
Steve Jobs
Warren Buffett
Ice cream is the perfect buffer, because you can do things in a somewhat lighthearted way. Plus, people have an emotional response to ice cream; it's more than just food. So I think when you combine caring, and eating wonderful food, it's a very powerful combination.
Jerry Greenfield
Food
You
People
Wonderful
Think
Caring
Way
Response
Eating
Plus
More
Perfect
Somewhat
Emotional
Lighthearted
Powerful
Combination
Combine
Buffer
Because
Very
Than
Just
Ice
Ice Cream
Cream
Things
Ben & Jerry's is an indulgent dessert that should be eaten in moderation. You should not be replacing more than one meal a day with ice cream. We do not consider a pint or a tub of ice cream to be a single serving.
Jerry Greenfield
Day
You
Single
Meal
Consider
Dessert
Eaten
More
Indulgent
Pint
Replacing
Than
Tub
Moderation
Ice
Ice Cream
Cream
Should
Jerry
Serving
Ben
We measured our success not just by how much money we made, but by how much we contributed to the community. It was a two-part bottom line.
Jerry Greenfield
Success
Money
Made
Community
Our
Bottom
Bottom Line
How
How Much
How Much Money
Line
Just
Much
Measured
So much business is based on the belief that we should do whatever we can within legal limits to make as much money as we can. Ben & Jerry's was based on values, and we try to operate a business that not just sells ice cream but partners with all our stakeholders - whether that's suppliers or customers - to bring about a more sustainable world.
Jerry Greenfield
Business
Legal
World
Money
Try
Values
Whatever
Our
About
More
Suppliers
Operate
Make
Partners
Within
Limits
Sells
Just
Sustainable
As Much Money
Whether
Ice
Ice Cream
Stakeholders
Customers
Cream
Much
Should
Belief
Based
Jerry
Bring
Ben
You know, I get frustrated with our country's administration, which is really the people who are not acknowledging global warming. I mean, it's accepted by scientists around the world, scientists in our country and it's accepted by every country around the world with the exception of the United States.
Jerry Greenfield
You
People
World
Country
Every
Our
States
Administration
Exception
Global
Know
Global Warming
Accepted
Around
Scientists
Get
Which
Acknowledging
Frustrated
Mean
Warming
Really
Who
United
United States
I guess I harboured hopes that things would happen more quickly, but I'm not disappointed.
Jerry Greenfield
Guess
Would
Hopes
More
Disappointed
Quickly
Happen
Things
If your support the community, they will support you.
Jerry Greenfield
You
Will
Community
Support
Your
Now, when we face a problem like global warming, and you understand that the biggest impacts on global warming come from business and industry, I think business needs to take a leading role.
Jerry Greenfield
Needs
You
Business
Problem
Face
Think
Impacts
Take
Leading
Leading Role
Come
Like
Global
Global Warming
Industry
Understand
Role
Biggest
Warming
Now
Business can be a source of progressive change.
Jerry Greenfield
Business
Change
Progressive
Source
One out of every 100 families in Vermont was a part owner of Ben and Jerry's.
Jerry Greenfield
Every
Out
Part
Vermont
Families
Owner
Jerry
Ben
Ben & Jerry's evolved into what it is doing and is trying to transition its supply chain, but this is essentially retrofitting. In the social enterprise movement, we see companies whose essence, the products they make, the reason they exist from day one, is because these people see something out in the world that they cannot accept.
Jerry Greenfield
Day
People
World
Enterprise
Out
Evolved
See
Something
Supply
Supply Chain
Day One
Make
Accept
Because
Doing
Exist
Trying
Essence
Essentially
Movement
Cannot
Social
Transition
Products
Reason
Companies
Chain
Whose
Jerry
Ben
It's pretty rare to have CEOs or high level executives at big companies who are social activists. They tend not to be drawn to those areas of life.
Jerry Greenfield
Life
Rare
Big
Those
Drawn
High
High Level
Pretty
Area
Tend
Executives
Big Companies
Social
CEOs
Who
Companies
Activists
Level
Startups are often very undercapitalised, but I found that to be very beneficial because it forces you not to throw money at problems. Instead, you learn all the nuts and bolts of what you're doing and become an expert.
Jerry Greenfield
You
Money
Problems
Become
Startups
Beneficial
Nuts
Throw
Instead
Learn
Forces
Because
Doing
Very
Often
Expert
Found
Bolts
The reality is that most companies are not about any values at all - they are about making money. It is extremely rare for a business to stand for anything because most businesses don't want to alienate potential customers, and if you believe in anything you are going to alienate someone.
Jerry Greenfield
You
Business
Reality
Money
Values
Rare
Believe
Alienate
Extremely
About
Someone
Potential
Most
Because
Making
Making Money
Any
Going
Want
Anything
Customers
Stand
Businesses
Companies
I eat many different ice creams. I'm not an ice cream snob, although I do think Ben & Jerry's is the best. But I'm happy to eat anybody's ice cream, really. As long as it's good.
Jerry Greenfield
Best
Good
Happy
Long
Think
Eat
Although
Snob
Anybody
Different
Ice
Ice Cream
Cream
Really
Many
Jerry
Ben
One of the great things about Ben & Jerry's for me is that not only is it delicious, but I get it for free.
Jerry Greenfield
Great
Me
Great Things
Free
About
Only
Delicious
Get
Jerry
Things
Ben
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