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David Droga Quotes
David Droga Quotes
David Droga
Australian
Businessman
Born:
1968
Advertising
Great
People
Work
World
You
Related authors:
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Charlie Bell
Gerry Harvey
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The creative people I admire seem to share many characteristics: A fierce restlessness. Healthy cynicism. A real world perspective. An ability to simplify. Restraint. Patience. A genuine balance of confidence and insecurity. And most importantly, humanity.
David Droga
Patience
Confidence
Creative
Balance
Humanity
People
World
Perspective
Insecurity
Healthy
Characteristics
Admire
Ability
Restlessness
Seem
Restraint
Share
Simplify
Most
Genuine
Real
Importantly
Real World
Fierce
Cynicism
Creative People
Many
A lot of people ask what it takes to move from being a creative to a leader: Take everyone's career personally. People will work hard for you if you work hard for them. Any idiot can be a boss; all you need is a title. But to be a leader, you need to earn respect and have an opinion you stand by.
David Droga
Work
You
Respect
Creative
People
Work Hard
Will
Leader
Idiot
Earn
Everyone
Boss
Take
Takes
Opinion
Lot
Any
Move
Being
Title
Them
Personally
Ask
Stand
Hard
Career
Need
The greater the pressure and expectation, the more I relish the opportunity.
David Droga
Opportunity
Pressure
Expectation
Relish
More
Greater
I love traditional advertising and have built my career on it. However, I think that is one option, not the only option. If some of it ends up in that space, fine, so long as it does so because it's relevant to the desired outcome.
David Droga
Love
Space
Long
Think
Relevant
Outcome
Fine
Some
Only
Advertising
Because
Does
Built
Traditional
However
Up
Option
Ends
Career
Desired
There are certain people throughout my career I've earmarked as smart people I would like to work with. And I'm not just talking about advertising people.
David Droga
Work
People
Smart
Would
About
Throughout
Smart People
Like
Advertising
Talking
Just
Certain
Career
My mother had to label all our clothing. As the youngest boy, all my tags read Droga5.
David Droga
Mother
Our
Had
Read
Boy
Label
Clothing
Youngest
Being the youngest of five boys with a younger sister, being the only one who didn't go to university, I had to prove it was the right decision to go into advertising.
David Droga
Decision
Right Decision
Sister
Only
Had
Advertising
Boy
Prove
Go
Five
Being
Younger
Younger Sister
Youngest
Who
Right
University
Beanbags and softball matches and a cool Twitter handle doesn't make young people want to work at your office.
David Droga
Work
People
Young
Twitter
Softball
Make
Matches
Handle
Office
Want
Young People
Your
Cool
We're communicators, we're problem solvers, and we're lateral thinkers, and there's nothing that can't be improved with that. The world needs us, and we want to be needed.
David Droga
Needs
Problem
World
Nothing
Improved
Want
Us
Communicators
Thinkers
Needed
People who want to express themselves effectively can learn a lot from the hard-won concision of the copywriter.
David Droga
People
Learn
Lot
Effectively
Want
Themselves
Who
Express
Just knowing you're putting something out there that could take on a greater life - that's our sweet spot. That's what we try to do.
David Droga
Life
You
Try
Sweet
Our
Out
Something
Could
Take
Putting
Knowing
Greater
Spot
Just
Do the work you believe in - if there's an authentic reason for doing it.
David Droga
Work
You
Believe
Doing
Authentic
Reason
If you can allow yourself to do more good with your creativity by being successful, then that's a great thing.
David Droga
Good
Great
You
Yourself
Creativity
More
Allow
Great Thing
Being
Then
Successful
Your
Thing
I am the most competitive person you will ever meet.
David Droga
You
Will
Meet
Most
Am
Person
Ever
Competitive
Competitive Person
I'm not embarrassed to be in advertising. But I'm embarrassed by a lot of advertising.
David Droga
Embarrassed
Advertising
Lot
I don't want to sound too worthy here, but I want to do something that honestly contributes something positive to society.
David Droga
Positive
Society
Too
Honestly
Worthy
Something
Sound
Want
Here
When I first made some comment when we launched that part of our purpose was to do stuff that has social ripples, lots of people said it was such a glib thing to say. I actually believe that.
David Droga
People
Made
First
Believe
Our
Say
Some
Ripples
Purpose
Part
Stuff
Said
Lots
Comment
Social
Actually
Thing
We're moved by emotions and characters and stories. We love that.
David Droga
Love
Emotions
Characters
Moved
Stories
Over the years, advertising had become very lazy, very visual. Visuals are important, yes, but as a part of the story.
David Droga
Important
Become
Visual
Visuals
Lazy
Had
Part
Over
Advertising
Years
Yes
Very
Story
Creativity for the greater good is where I aspire to be, and I mean that on several levels: of course, working with worthy causes that need support but also not just contributing to the pollution of crap advertising.
David Droga
Good
Creativity
Several
Worthy
Support
Also
Advertising
Course
Greater
Greater Good
Causes
Contributing
Just
Where
Crap
Pollution
Mean
Working
Aspire
Levels
Need
To be honest, while every market is very different, we are all still fundamentally moved and inspired by similar human truths - love, fear, belonging, desire, and so on.
David Droga
Love
Fear
To Be Honest
Every
Market
Similar
Inspired
Still
Very
Truths
Human
Moved
Different
While
Fundamentally
Belonging
Desire
Honest
The qualities I look for in planners or creatives is very much the same thing. Beyond the givens of talent and work ethic, I really look for people who are inspired by the everyday, people who are not afraid of the obvious and are able to reinterpret it into a creative and interesting manner.
David Droga
Work
Creative
People
Same Thing
Everyday
Everyday People
Able
Inspired
Talent
Beyond
Look
Obvious
Qualities
Very
Same
Afraid
Interesting
Work Ethic
Ethic
Manner
Much
Really
Planners
Who
Thing
I'm not an executive. I'm a creative person.
David Droga
Creative
Executive
Person
Creative Person
I really care about leaving a trail of goodness wherever we can.
David Droga
Care
Goodness
About
Leaving
Trail
Wherever
Really
Each consumer has the power of their wallet and their voice. They can exercise that.
David Droga
Power
Voice
Consumer
Exercise
Wallet
Each
Creativity is a game changer. That's true of society, in advertising and in life.
David Droga
Life
Game
Creativity
Society
True
Advertising
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