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Clayton M. Christensen Quotes
Clayton M. Christensen Quotes
Clayton M. Christensen
American
Author
Born:
Apr 6
,
1952
Become
Innovation
Life
People
Will
You
Related authors:
F. Scott Fitzgerald
Frederick Douglass
Helen Keller
Henry David Thoreau
Joyce Meyer
Mark Twain
Og Mandino
Zig Ziglar
Relative to the taxi industry, Uber is a sustaining innovation; that is, it makes customers' lives better. Uber targeted mainstream markets with a better service for existing customers, and it succeeded in serving them better than the incumbents.
Clayton M. Christensen
Service
Innovation
Better
Relative
Markets
Mainstream
Industry
Makes
Existing
Targeted
Than
Sustaining
Them
Succeeded
Customers
Taxi
Lives
Serving
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