Lewis Howes quote

People can see themselves in a story much easier than they can see themselves in a hypothetical situation that a brand might present to them. So telling stories to build a relationship with your audience is usually far more effective than other methods of marketing or publicity.
Lewis Howes

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The School of Greatness: A Real-World Guide to Living Bigger, Loving Deeper, and Leaving a Legacy
The School of Greatness: A Real-World Guide to Living Bigger, Loving Deeper, and Leaving a Legacy
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