Keith Belling Quotes

Keith Belling

American Businessman

Born: 1958

Been Chip Good Healthy Passion You

Related authors: Bill Gates Henry Ford Jim Rohn Les Brown Peter Drucker Stephen Covey Steve Jobs Warren Buffett

Marketing is a core part of anything you do. Keith Belling

You Marketing Part Anything Core

When I went to visit this rice cake plant, I hadn't realized how the rice cakes were made. As soon as I saw the molds of rice and how the heat pops it like popcorn, the light bulb went off. This is popped. This isn't baked or fried. Keith Belling

The influencer strategy hasn't been built around celebrities. We're looking for influencers within every marketplace, who are the people who help influence decision-makers within that community. Keith Belling

People Looking Community Strategy Every Marketplace Within Around Built Been Celebrities Influence Decision-Makers Help Who

We focused on getting popchips into the hands of tastemakers and influencers wherever they were, from the fashionistas at Mercedes Benz fashion week to the passengers on Virgin Airlines. Keith Belling

Fashion Airlines Focused Week Mercedes Passengers Were Hands Getting Wherever

I hope popchips will be the Vitaminwater of the snack aisle. Keith Belling

Hope Will Aisle Snack

Like a lot of snackers, I recognized that snacking is an indulgence and is all about taste. Keith Belling

Recognized About Like Indulgence Lot Taste

Everyone on our team shares a couple passions - putting the fun back in snacking, an entrepreneurial spiriting, and the passion for creating an innovative and exciting brand - all of which makes popchips a really fun place to work these days. Keith Belling

Once consumers try popchips, most people really like it and become fans. Keith Belling

People Try Fans Become Once Consumers Like Most Really

We just wanted to do a chip that tasted great, but wasn't bad for you. Keith Belling

Great You Bad Tasted Just Wanted Chip

Potatoes are popped, with no oil, using the same technology used in the rice cake manufacturing business. It took a lot of trial and error and lots of practice, though, to get the right flavor. Keith Belling

We have a broad range of snackers - moms, kids and healthy active people. Keith Belling

People Healthy Active Broad Range Kids Moms

I was convinced you were not able to tell a consumer you can have a healthy fried chip or a good-tasting baked chip. Keith Belling

You Healthy Tell Able Consumer Baked Were Fried Chip Convinced

I knew I shouldn't be eating fried chips, but I'm just not a fan of baked chips, as much as I tried them. Keith Belling

Tried Eating Knew Baked Fried Just Fan Them Chips Much

No more Keith Belling quotes

Haven't find the right quote? Try quotes from authors related to Keith Belling.