5 Alan Cooper Quotes for You to Enjoy

Alan Cooper

American Businessman

Born: Jun 3, 1952

Behave Design People Technology Think You

Related authors: Bill Gates Henry Ford Jim Rohn Les Brown Peter Drucker Stephen Covey Steve Jobs Warren Buffett

There's a fundamental problem with how the software business does things. We're asking people who are masters of hard-edged technology to design the soft, human side of software as well. As a result, they make products that are really cool - if you happen to be a software engineer. Alan Cooper

You Technology Business People Problem Result Engineer Design Software Side Well Make Masters Does How Human Happen Asking Really Products Who Cool Fundamental Things Soft

We're building what I call 'software apartheid.' We're in the process of creating a divided society: those who can use technology on one side, and those who can't on the other. And it happens to divide neatly along economic lines. Alan Cooper

I have a cell phone that doesn't behave like a phone: It behaves like a computer that makes calls. Computers are becoming an integral part of daily life. And if people don't start designing them to be more user-friendly, then an even larger part of the population is going to be left out of even more stuff. Alan Cooper

Life Daily Cell Phone People Phone Out More Computer Computers Part Stuff Like Calls Makes Becoming Integral Integral Part Left Behave Behaves Cell Going Them Then User-Friendly Even Population Larger Daily Life Start Designing

Design is not so much a design issue as a power struggle. Alan Cooper

Struggle Power Design Issue Much

If we want users to like our software, we should design it to behave like a likeable person. Alan Cooper

Design Software Our Like Likeable Person Behave Want Should Users

Alan Cooper Quotes

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