Danny Meyer quote

In order to encourage the cattle farmers to raise a herd of all-natural cattle, which is a several-year process, they have to know that it's not just Shake Shack that wants to buy it. They have to have other buyers who are willing to pay more for all natural.
Danny Meyer

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Setting the Table: The Transforming Power of Hospitality in Business
Setting the Table: The Transforming Power of Hospitality in Business
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